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FMCG "AT YOUR CONVENIENCE"
The convenient one day seminar on 'smarter' convenience thinking and approaches
It sounds simple. People in a rush, looking for 'convenient' outcomes and...willing to spend more $$$.
C-Store 2008 revealed that for every $4 spent in supermarkets, $1 is spent at a local convenience outlet.
So, convenience counts.
What makes a 'smart mover' convenience manager or executive? Attend the Institute's 'AT YOUR CONVENIENCE' seminar and hear/discuss important thinking and views from a major retailer, a major convenience retailer, as well two challenging interactive case studies and an interactive session from a successful convenience supplier.
Earn your 'Certificate in Strategic Convenience Management'
EVENT : "AT YOUR CONVENIENCE" SEMINAR
DATE : Thursday 4th December 2008
VENUE : Kooyong Tennis Centre, 489 Glenferrie Road,
Kooyong
COST : $440 (inc gst, luncheon etc) additional
delegate $220
ELEVEN PLACES ONLY REMAINING
BOOKING : email salesstrategy@bigpond.com or telephone (03) 9848 5515
PROGRAM
PROGRAM
8.50am : Registration
9.10 : Welcome
*
9.15 : SESSION ONE
"GETTING CONVENIENT (with major retailer)
*
10.00 : SESSION TWO
"MORE CONVENIENT RESEARCH"
Nielsen Pacific
*
10.40 Morning Tea
*
11.00 : SESSION THREE
"GETTING IN THE CONVENIENCE GROOVE"
Latest approaches, competencies and strategy
*
11.50 : SESSION FOUR
"INSIGHTS & DEFENSIVE STRATEGIES"
Latest approaches, improving profitability,
trends and cost effectiveness
*
12.40 Luncheon
*
1.30 : SESSION FIVE
"MORE CONVENIENT THAN EVER"
(TBA) Major Convenience Retailer
*
2.10 : Afternoon Tea
*
2.30 : SESSION SIX
"SMART, SMARTER SUPPLIER APPROACHES
Case study
*
3.20 : Summary
3.30 : Program Close
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