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SCROLL DOWN FOR --- SMI NEWS & EVENTS
SCROLL DOWN FOR --- SMI NEWS & EVENTS
AN UNPALATABLE TRUTH....
AN UNPALATABLE TRUTH...
The world wastes mountains of food...and the more 'wealthy' the nation the more the level of waste. Many consign it to simply being 'rubbish'. In a world driven (and increasingly measured) by waste, more energy is actually wasted in the perfectly edible food discarded by people each year.
In the USA, more waste is discarded than is available for oil and gas drilling off the nation's coastlines. Recent estimates suggest that 16 per cent of the energy consumed in the that country is used to produce food - yet at least 25% of the food is wasted each year.
The Centre for International Energy and Environmental Policy at the University of Texas calculate this is the equivalent of about 2,159 trillion kilojoules lost each year.
That's more than could be gained from many popular strategies to improve energy efficiency. It is also more than projections for how much the US could produce by making ethanol biofuel from grains. Dairy foods and vegetables are the greatest culprits, with around 466 and 403 trillion kilojoules lost as waste each year.
And the above numbers are perceived to be conservative.
That measure does not include waste on farms and fishing...estimates for the latter suggesting around 15% of fish caught worldwide are by-catch - often thrown dead or dying back into the sea.
The above situtation leads the Institute to ask all food manufacturers to act responsibly with any waste - especially that which can still be utilised. Join leading food suppliers and retailers; contact Foodbank across Australia and put them to work further assisting the poor and homeless.
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SMI COMMENT***NEWS***COMMENT***NEWS***COMMENT...
SMI COMMENT***NEWS***COMMENT***NEWS***COMMENT...
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RMIT MARKETER OF THE YEAR 2010
The Sales & Marketing Institute sponsors the RMIT Marketer of the Year award to the marketing student of the year at RMIT University - which will be presented to student Lucas Mason on 13th May 2010 at the University. Lucas topped the Advanced Diploma of Marketing. Well done, Lucas !!!
The Institute will again sponsor the annual RMIT Marketer of the Year award in 2011.
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GLOBAL WARMING ACTION IS UNDERWAY...
OK. A lot of climate sceptics insist there is nothing to worry about. BUT, many companies are ignoring the scepticism...and moving fast to reduce carbon footprints. News Limited (Rupert Murdoch) will have his company footprint equalised by 2011. One third of Frito-Lay factories (biggest chip maker in USA) are now at 'ground zero' landfill and another third will be so by late 2010.
Unilever has reduced its water use by 63% (think about that huge volume of water) and its CO2 emissions by 39% since 1995. General Mills has reduced packaging in Yoplait yoghurt by 20%, saving 1,200 tons of plastic every year. Walmart, the worlds' largest retailer, also has an audacious plan - to advertise the toll of every product it sells - sending many suppliers scurrying to bring about sustainability.
Meanwhile, in Australia, neither of the two major political parties have even 'half a policy' that will effect a climate change strategy...but many companies have moved to contend with climate change.
SHORT & TWEET, QUOTES, UTTERINGS AND 'THEY SAID WHAT...??!!"
It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change
- Charles Darwin, Cambridge 1828-1831
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BUSINESS ETHICS...
"If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. It is a rat eat rat, dog eat dog. I'll kill 'em and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fitttest"
- Ray Kroc, founder of McDonalds Restaurants
(SMI comment - hmmm)
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ECONOMIC FORECASTING...
"The only function of economic forecasting...is to make astrology look respectable".
-J.K. Galbraith, Harvard Economist
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COMMENT ON 'GURU":
"People use the word 'guru' because the word 'charlatan' is hard to spell..."
-(the late) Peter Drucker, great management thinker
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ELECTION NOTES AUSTRALIA 2010..?
"He can compress the most words into the smallest idea of any man (woman) I know"
-Abraham Lincoln
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"He has no enemies, but is intensely disliked by his friends."
-Oscar Wilde
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ENVIRONMENTAL - USA GULF OIL WELLS
On the day the most famous of Gulf oil wells is capped at end July 2010, we discover that no laws exist requiring the other 24,999 capped wells be inspected. The plan is to keep mthem capped until the price of oil rises...
Plan A is simply that the ocean carries the risk. The USA nor Louisiana has a plan B.
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THE CUSTOMER...
"A customer is the most important visitor to our premises; he is not dependent on us. We are dependent on him. He is not an interuption to our work. He is the purpose of it. He is not an outsider in our business. He is part of it.
We are not doing him a favour by serving him. He is doing us a favour by giving us an opportunity to so so."
-Mahatma Gandhi, 1931 (in times when almost all customers were 'male')
SMI COMING INSTITUTE EVENTS........
SMI COMING INSTITUTE EVENTS........
INSTITUTE SEMINARS SELL OUT...FAST !!!!
SEPTEMBER STRATEGY - SEPTEMBER STRATEGY - SEPTEMBER STRATEGY
'SALES vs MARKETING' Close Relatives or Divorced
6.30pm 3rd September 401 Collins Street, Melbourne
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OCTOBER STRATEGY - OCTOBER STRATEGY - OCTOBER STRATEGY
'PLAIN PACKAGING THINKTANK' - a Smoking Gun?
6.30pm 1st October 401 Collins Street, Melbourne
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Tuesday 31st August 2010 :: Melbourne
FMCG "TRADE MARKETING TRANSFORMATION" (Melbourne)
Less than one third of trade activity is profitable...which means...
More than two-thirds are a big failure!!!
Trade spend costs are rising faster than sales - which means if you maintain the same approaches, the losses will grow even greater.
(MORE DETAILS : click 'SMI Events' at top of screen)
14th September 2010 :: Sydney
DRINKING MATTERS Seminar
Time to explore the progress, and future, in the drinks/liquor marketplace in supermarkets and related national bottleshops. Join Matt Cole, National Marketing Manager, Woolworths Ltd as he discusses.......
(MORE DETAILS: Click 'SMI Events' at top of screen)
Wednesday 15th September 2010 :: Sydney
SUSTAINABILITY REALLY MATTERS Seminar
Woolworths and Coles have made it clear they will achieve higher levels of sustainability in the 'short term'. The notion of a retailer being sustainable while having unsustainable product on shelf is inconceivable.
EVENT : FMCG 'SUSTAINABILITY MATTERS' Seminar
DATE : Wednesday, 15th September 2010
(MORE DETAILS : Click 'SMI Events' at top of screen)
Friiday 8th October :: Melbourne
MYER LUNCHEON
Join CEO, Bernie Brookes, to discuss the current retail situation and hear about the 15 new stores coming soon....
(MORE DETAILS : Click 'SMI Events' at top of screen)
Tuesday, 12th October 2010 :: Melbourne
SUSTAINABLE BRANDS ON SHELF
Majella Allen Sustainability Manager at Coles will speak on priorities and progress at this major company and thinking about some future moves...
EVENT : SUSTAINABLE BRANDS ON SHELF
DATE : Tuesday, 12th October 2010
(MORE DETAILS : Click 'SMI Events' at top of screen)
Tuesday 19th October (Melbourne)
FMCG 'FIGHTBACK :SQUEEZING PRIVATE LABEL' Seminar
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(MORE DETAILS AVAILABLE SOON)
Tuesday, 26th October :: Melbourne
SALES & THE BRAND RIPPLE Seminar
More customers, More sales, Smarter brand strategy and Creating 'sticky' customers
Sales Professional Certificate 2010
This will be a thought provoking seminar which delivers.
THE OPPORTUNITY !!! Transform Your Thinking & Grow your Sales
EVENT : SALES & THE BRAND RIPPLE EFFECT
DATE : Tuesday, 26th October 2010
CERTIFICATE: 'Sales Professional Certificate 2010'
(MORE DETAILS : Click 'SMI Events' at top of screen)
---proudly recommended/supported by the australian sales & marketing institute-------------------------
REDUCED COSTS, LESS WASTE, SOCIAL RESPONSIBILITY – TOWARDS AN AUSTRALIA WITHOUT HUNGER
ABS data tells us that 13.2% of Australians are vulnerable to going hungry. Foodbank aims to address that by increasing the 18 million kilos of food distributed last year to 50 million. If you are spending money on the ever-increasing costs of sending good, edible food to landfill, think again. The no-cost solution that’s fully tax deductible – don’t dump it, Foodbank it. The Institute calls on ALL Australians to support FOODBANK, a non-profit group committed to ending hunger in Australia. A series of terrific companies - led by Woolworths, Coles, Aldi, IGA and their major suppliers - have made substantial donations of food and grocery items to Foodbank and big savings along the way. Why not join them?
All food manufacturers, supplier companies, importers and wholesalers are urged to contact FOODBANK - www.foodbank.com.au, John Webster 0408 680 788 in Sydney, Greg Warren 0412 368 078 or Mike Cannon 0417 343 574 in Melbourne without delay
---proudly recommended/supported by the australian sales & marketing institute---
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